Document Actions
Alina Cordonero
Nica Explorer Tours S.A.
Nica Explorer Tours develops tourist packages in culturally rich and ecologically diverse regions of Nicaragua. Its target market is international tourists, development workers and religious groups interested in total-immersion experiences with families in rural Nicaragua, including the sparsely populated and semi-autonomous Miskito Coast.
Please click here to see the location of Nica Explorer Tours
Consulting Focus: Agora Partnerships helped Nica Explorer Tours to create a comprehensive marketing strategy and worked with Alina to help improve her tour offerings and segment her target customers.
"I had the idea of starting a business well before I began my studies in Hotels and Tourism and by the end of my first year, I began to develop these plans in class. Each and every subject at the university was related to tour operation, making the idea more attractive. While developing certain travel packages, I began to share this idea with a friend, Lenin Pereira, who is now my partner. We experimented with the tours by offering them to our friends, acquaintances, and groups of foreigners who visited NGO’s."
"The future development of our country is in creating more small and medium businesses, and today they sustain our economy..."
"In the end, we decided to legally incorporate the business and assure compliance with each and every requirement for tour operation, naming our business Nica Explorer Tours."
"Agora was valuable and indispensable for the development of our business – Nica Explorer Tours. We saw in [Agora] not only the opportunity for financing, but also a way to gain contacts that could benefit our business in the short and long term. Agora’s consulting paired us with experienced individuals and organizations that provided us with the key tools to develop our business, [practices] that have become a part of our every day business, and more importantly, it came without any cost to us."
"The future development of our country is in creating more small and
medium businesses, and today they sustain our economy. That is where we
consider Agora Partnerships to be an indispensable tool to support the growth
of the SME sector." - Alina Cordonero